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Compare Plans — The Jective
Free

Just getting started

$0 / forever
No credit card required
Try the core OKR and MBO experience at zero cost. Ideal for solopreneurs, early-stage startups, or teams that need to validate their objective-setting process before committing.
Solopreneurs Early Startups Freelancers Side Projects
Start for Free
Pro

Growing teams with real goals

$29 / user / mo
Billed annually · or $35 month-to-month
Bring your whole team in. Unlimited OKRs and MBOs with a generous AI token allowance mean you can move fast, align deeply, and get sharper insights from an advanced AI model.
SMBs & Scaleups Funded Startups Dept. Teams Remote Teams
Start Pro Free — 14 Days
Enterprise

Multi-client or multi-entity orgs

Custom
Volume pricing · contact sales
Designed for consultancies, agencies, HR firms, and large enterprises that manage objectives across multiple clients, subsidiaries, or divisions — with full data isolation per workspace.
Consultancies Agencies Enterprises PE / Multi-entity
Contact Sales

Everything, side by side.

A full feature breakdown so you know exactly what you’re getting at each tier.

Free $0 forever free
Pro $29 per user / mo
Enterprise Custom contact sales
Objectives & Goals
OKRs (Objectives & Key Results) Up to 3 Unlimited Unlimited
MBOs (Management by Objectives) Up to 3 Unlimited Unlimited
Key Results tracking
Goal cascading & alignment
Progress check-ins
Team & Workspace
Users 1 user Up to 50 Unlimited
Workspaces / Tenants 1 workspace 1 workspace Unlimited
Client / division data isolation Each workspace is fully siloed
Role-based permissions
Team dashboards
AI Functionality
AI model tier Standard Advanced Advanced
Monthly AI token allowance Limited Generous Maximum (org-wide pool)
AI objective suggestions
AI key result generation
AI progress coaching Sharper insights on Pro & Enterprise Basic Enhanced Enhanced
AI scoring & recommendations
Reporting & Insights
Progress reports Basic Full Full + cross-workspace
Export (PDF / CSV)
Historical data retention 90 days Unlimited Unlimited
Support & SLA
Support channel Email Priority email Dedicated rep
Onboarding assistance Self-serve guides White-glove onboarding
SLA / uptime guarantee
Custom contract & billing
Start for Free Try Pro Free Contact Sales

Which plan fits your situation?

Real business scenarios matched to the right tier.

🌱
Free Plan

Solo founder validating their first OKR cycle

You’re pre-revenue or pre-team and want to test if OKRs can drive focus. The Free plan gives you exactly that — no commitment, no card, just structure and AI to get started.

🚀
Pro Plan

A 15-person startup aligning product, sales, and ops

Your team is growing fast and goals keep slipping between departments. Pro gives everyone a shared workspace, unlimited OKRs, and an advanced AI model to surface what’s really moving the needle.

🏢
Pro Plan

A mid-size company running quarterly business reviews

You need full reporting, data export, and enough AI horsepower to generate insights across all departments each quarter. Pro’s generous token pool and advanced model handle this at scale.

🌐
Enterprise Plan

A consulting firm managing OKRs for 12 client companies

You need each client’s data completely isolated in its own workspace, accessible from a single login. Enterprise’s unlimited tenants and dedicated support make this seamless — and billable.

🏦
Enterprise Plan

A private equity firm overseeing portfolio companies

You want one platform to monitor objectives across 8 portfolio companies, with full data separation per entity, custom reporting, and a dedicated account rep for rollout support.

⚙️
Enterprise Plan

An HR firm delivering performance management to clients

You offer MBO-based performance reviews as a service. Enterprise lets you white-label the workflow per client, isolate data, and deliver professional-grade goal management without building your own tool.

No credit card to start free
Cancel or change plans any time
Data isolated per workspace
14-day Pro trial, no commitment

Still not sure? Let’s talk.

Our team can walk you through the right plan for your team size, use case, and growth stage — no pressure.